That Branding Thing is a blog that seeks to simplify, de-mystify and illuminate key brand concepts. You'll find the musings, questions and rants of Matthew Fenton, founder and president of Three Deuce Branding (ThreeDeuce.com), on topics including branding, business, and solo consulting. Please join the discussion!
January 19, 2009
The Morris Institute for Human Values
I just crossed paths again with Tom Morris, author of a number of books including "If Aristotle Ran General Motors" and "True Success." Mr. Morris has conducted perhaps the deepest exploration of values and philosophical principles within the business world. His website, www.MorrisInstitute.com, is full of interesting and useful nuggets. Give it a look.
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1 comments:
Matthew,
Thanks for your kind thoughts about the Morris Institute.
Like what you are doing with your site.
Ed
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